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Boneheaded Beef Business Blunders Part 1 – Be a Business, Not a Charity

By   /  January 22, 2018  /  5 Comments

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January 2018 makes it four and a half years that Rhinestone Cattle Company has been in the grassfed
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About the author

I graduated from West Virginia University in 2012 with a degree in livestock management, and a minor in agribusiness. While at WVU, I won a statewide entrepreneurship competition with a patentable device I designed for video-assisted cattle artificial insemination. I then spent six months interning for grazing expert Greg Judy in Missouri. Now I run Rhinestone Cattle Consulting, helping new and experienced farmers build profitable mob grazing beef operations. I offer artificial insemination, electric fence building and graphic design services too. I'll travel anywhere in the 48 states for on-farm consulting and speaking at conferences.


  1. jason detzel says:

    maken the mistakes that make you an expert!

  2. Dave Scott says:

    Excellent, helpful article, Meg. Ditto the above comments. One lesson that you did not mention is that with out starting to swim in the pond, you don’t learn lessons or find partners. Good luck, and I look forward to your future posts.

  3. Chad says:

    Haha, yeah, my personal input/output spreadsheet changed drastically from concept stage to being 18 months into it!

  4. John Marble says:

    Thanks for baring your soul here, Meg.The idea of being economically objective about every decision we make is really difficult, especially for younger graziers. Personally, my wife was extremely helpful with this process. I clearly recall the day she explained that our little grazing business would likely do much better if I would simply…”Stop doing stupid stuff, but keep doing the smart stuff”.

    I look forward to your next piece. People are definitely the most difficult part of this business.

  5. troy bishopp says:

    We all appreciate what you went through. “Experience is something you don’t get until just after you need it.” Thanks for sharing and keep on working on your dreams. GW

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