How to Buy Happiness

You know that popular saying “Money can’t buy happiness.”  Well, Michael Norton says that’s wrong. He says “If you think money can’t buy happiness, you’re not spending it right.”

He backs this up with research that demonstrates that when people buy the right things they’re actually happier. Not only does buying the right things create personal happiness, but employees who buy the right things help make companies more successful. These purchasing guidelines even work for sports teams who began to win more when they followed them.

Since it’s that time of year, when we’re spending more money on happiness, I thought you might like to take 10:41 to watch the video and find out what the guidelines are, how little money it takes, and how the data shows that you really can buy happiness. Or drop down to the transcript and read.

Enjoy!

Transcript:

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