247,000 People Line Up To Watch Cows Head to Pasture

When folks in Denmark wanted to point out the difference between organic milk production and conventional methods, they decided to let the cows themselves tell the story.  That's how "Organic Day" was born. It marks the beginning of the grazing season for organic dairy farms that are required to let their cows out on pasture from April to November. The event, organized by Organic Denmark, attracted about 10,000 visitors to the first celebration 10 years ago. This year, 247,00o people lined the pastures to watch the excited cows race down an alleyway and bounce, bellow and cavort in their first spring pastures. It looks like this: (And tablet readers, here's your link.) Hear all those happy people, the little kids giggling? Everyone's having fun! And once the cows settle down to graze, the humans head over to the food tents. Maybe they buy some special cheese, or pick up some brochures that share a bit more of the story. And maybe it turns them into more educated consumers. As an example, one young mother attending the "dancing of the cows", says she doesn't always buy organic but tries to when it comes to milk.  “I think I’ve actually been affected a little bit by this day,” she says. “When you see the cows and how good they have it, you have that in your thoughts when you’re shopping.” Could You Do Something Like This? If something as simple as cows going out onto pasture for the first time in the spring can become a major event, what othe