“Where’s the beef?”: Explaining to Your Customers That the Butcher Didn’t Keep It

By Kathy Voth and Rachel Gilker  /  November 3, 2014  /  Marketing, Money Matters  /  Comments Off on “Where’s the beef?”: Explaining to Your Customers That the Butcher Didn’t Keep It

The difference between live weight, hanging weight, and what a customer takes to the freezer can lead to confusion. Here’s a resource you can use to create the right expectations for your customers.